Overview

Marketing provides students with a solid
foundation in marketing principles and
techniques. Marketing equips students with
the quantitative and qualitative skills necessary
to investigate and analyze customer behavior,
competitors, and external groups who may be
affected by the marketing process. Specializations in marketing research and emarketing are available.

[ Curriculum Worksheets]

  Learn More About our Marketing Major

Marketing Major:

Marketing Coordinator:

  • Samuel Rabinowitz: Associate Professor & Area Head for Marketing, HR & Organizational Behavior and Director, BABA program  rabinowi@camden.rutgers.edu
Marketing News:
  • The Rutgers Advertising Hall of Fame recognizes those students that have distinguished themselves in the study of Advertising.
    Read more..

Student Organization/Internship:

 
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